The people behind your peace of mind.
Skilled, dedicated professionals united by one purpose: giving you back the time and freedom to focus on what matters most.
Rosanna Pelton
Founder and Chief Executive OfficerRosanna Pelton is the visionary founder of ROSAPEL Virtual Executive Assistants, bringing more than four decades of executive-level administrative expertise to every client relationship. Her career spans corporate, nonprofit, and entrepreneurial environments, giving her an unmatched understanding of how high-performing organizations truly operate.
Driven by a genuine passion for empowering others, Rosanna founded ROSAPEL to give business owners and executives the calibre of support they deserve. She is a dedicated mentor and champion of professional development, holding every member of the ROSAPEL team to the highest standard of excellence.
Her philosophy is simple: when the right support is in place, great leaders are free to lead.
Skilled professionals, ready to serve.
Every member of our team brings deep expertise, genuine care, and a commitment to your business that goes beyond the task list.
Hey there! I'm Brittany, a 33-year-old who calls Edson, Alberta home with my husband and our five awesome kids on our beautiful farm. By day I help keep ROSAPEL running smoothly, but my true joy comes from spending time with my family in the great outdoors: fishing, snowmobiling, hunting for adventure. Life is always worth embracing!
Executive Support
Hi, I'm Liam! I hold a Bachelor of Commerce in Marketing and Economics from Saint Mary's University and I'm completing my MA in Atlantic Canada Studies. I've worked with businesses, nonprofits, and academic organizations, from day-to-day operations to nonprofit board leadership, and I love helping teams communicate clearly.
Marketing & Communications
Hey, I'm Megan! I call Alberta home, balancing life as a small business owner, social media manager, and passionate organizer. With 14 years of experience supporting small businesses and healthcare providers, I thrive on bringing structure to the chaos. Equal parts organized and creative, I believe work should feel both purposeful and joyful.
Admin & Social Media
Hi, I'm Heather, a seasoned admin professional with 20+ years of experience. I hold a BA from Wilfrid Laurier, a Business Admin Diploma from McMaster, and my CCAP designation. Proud to be the 2024 Canadian Administrative Professional of the Year through AdminsRock, and founder of Gronek Virtual in Woodstock, Ontario.
Award-Winning VA
Hi there! I'm Macy, and I'm proud to be part of the ROSAPEL family. I love diving into email marketing, building websites, and managing social media to help clients grow. My goal is to make sure every client feels supported and successful. Outside of work, I enjoy exploring new digital marketing trends and travelling for fresh perspectives.
Digital Marketing
Hi, I'm Diane! I support ROSAPEL by overseeing and maintaining its online presence across social media platforms. I enjoy curating visually striking, engaging posts that capture ROSAPEL's unique voice and personality, making sure every piece of content connects with the right audience.
Social Media
Hi there! I'm Amanda, born and raised in Newfoundland, a place I'm proud to still call home. I bring over 14 years of administrative experience, primarily in the healthcare field. I thrive on helping others take back their time and freedom so they can focus on what truly matters. Reliable, detail-oriented, and always in your corner.
Healthcare AdminThe ROSAPEL difference.
Every member of our team is held to the same standard of excellence that defines everything we do. These aren't just words. They're the commitments we bring to every client, every task, every day.
High Integrity
We operate with full transparency, strict confidentiality, and unwavering professionalism. Your trust is the foundation of everything we do.
Calm Consistency
You need support that shows up reliably, not just when it's convenient. We're the steady presence that keeps your business moving forward.
Strategic Thinking
We don't just execute tasks. We anticipate needs, identify gaps, and proactively solve problems before they reach your desk.
Adaptive Support
As your business evolves, so does our support. Whether you need more or less, we flex to match exactly where you are.
Genuine Investment
We are lifelong learners, continuously developing our skills to deliver the most current and relevant support possible.
Your Growth First
Our success is measured by yours. We're invested in your momentum, your goals, and your freedom to lead without limits.
Let's find the perfect match for your business.
Our team is ready to support you every step of the way. Book a discovery call and let's talk about what you need.